"Lagniappe" is a modified form of a Louisiana French Creole term that derives from the word "yapa," meaning a gift or tip. Simply put, Lagniappe means "something extra." In this section, we give you all the extra stuff we'd like you to know that just doesn't fit into another section--most commonly, the news of the day.

Standing Out with Lauron Sonnier on HoustonPBS is Getting Rave Reviews!
We are thrilled to hear from so many of you about how you are enjoying our public television spots! Fill out the form to the right if you haven't had a chance to share yet.

Here's what some viewers had to say:

"You're advice is straightforward and makes perfect sense!"

"You captured a lot of info in a small amount of time..."

"...I've been stuck for some time now, but your segments and your website give me handy tools I can use now...The information is presented in a way that's useful to me. You kept my interest, gave me useful takeaways, and motivated me to go to your site for more."

Lauron Featured in Advertising Specialty Magazine
Lauron provided her opinions and thoughts on a new and unique promotion by Purina.


Lauron Featured in New Guerrilla Marketing Book
We are so excited to have had the opportunity to become part of the #1 bestselling marketing series of all time! Guerrilla Marketing in 30 Days by Jay Conrad Levinson and Al Lautenslager is in bookstores now, and Lauron had the chance to contribute to its pages! In it, Lauron provides a quote about how important it is to market your website in everything you do offline. She also tells of two successful marketing campaigns created and implemented by her company. Thanks Al Lautenslager for including Lauron and Sonnier Marketing in your successful book!